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Insta-Vinyl

Insta-Vinyl

... in bold and exciting new ways!

... in bold and exciting new ways!

DAFT creates experiences and content for your live communication.

We add rock & roll to your campaign...

...by bringing together dedicated experts and innovators!

How? We merge marcom, music and technology...

The Sound Grid

The Sound Grid

A unique immersive audio experience for your live event, road show or festival.

Together with our skilled colleagues at DAFT Studios, one of Europe’s bigest recording studio complexes, we have developed 2 different immersive audio experiences that will lift your next communication campaign and/or live event to a whole new level.

The Sound Grid is a scalable surround sound & light installation. It consists of a 3D grid of 112 speakers and a LED lighting grid, making it possible to create unique moving sound and light patterns in a space .The installation is designed to shine on festivals, road shows and public events to activate your brand fans.
“Send your message into the Sound Grid, and hear and see it travel around the space in 360° surround as you walk through the Grid, thus creating a kind of 3D twitter wall concept. A unique experience!”

The Sound Grid concept and installation are fully customisable to match your branding and communication strategy, and can be integrated into existing campaigns. It's a hybrid installation: besides the live experience, the messages people send into the Grid are pushed towards social media platforms, creating a ripple through social networks.

DAFT

Panda Sessions

Panda Sessions

Content production for your brand fans

Together with Panda Productions, we created a 10-episode documentary, featuring studio sessions and interviews with Belgium's finest artists.

Client: Panda Productions for Proximus

DAFT

The Binaural Bulb

The Binaural Bulb

Virutal reality for your ears.

The Binaural Bulb is a headphone-based immersive audio experience. The Binaural Bulb offers a surround sound experience that is second to none. Using advanced programming algorithms and binaural recording techniques, we are able to create stunning immersive audio experiences using headphones. “You can hear a bird flying over your head. You can hear someone whisper in your ear.”
Binaural audio experiences put your head in the exact sound field as originally intended. It tricks your mind, you can call it virtual reality for your ears.

This is the perfect technology to empower your digital campaigns!

DAFT

Become a beatbox hero

Become a beatbox hero

K3 zoekt K3 bootcamp

K3 zoekt K3 bootcamp

Recording Studio Bootcamp for the "K3 zoekt K3" TV production on VTM.

The Belgian-Dutch band K3 was looking for three new artists, and organised a TV competition. Participanting girls had to survive a recording studio bootcamp at our Studios. For some girls, singing in such a professional studio was rather stressfull... lot's of emotion was shot here for the TV production!

DAFT

Iceland Expedition

Iceland Expedition

The fly on the wall... or how to reach more people with more impact?

The fly on the wall... or how to reach more people with more impact?

Content production for your brand fans

Imagine this: as a brand, you organise an online contest for your fans.

OK... been there, done that... But what can be the goose bumping price?

Invite your winner to experience a recording session of his favorite band. For real! Life! As a fly on the wall!

Nice story for your brand, isn't it?

DAFT

Become a beatbox hero.

Become a beatbox hero.

Make your employees love you.

With the help of some of Europe's finest beatboxers, we created an interactive workshop for one of our clients. The people were able to recreate music by using nothing but their voice. They learned the basic drumsounds and matched these to the right rhythm with the aid of a Guitar Hero-like interactive video. It turned out to be an energetic teambuilding experience that united hundreds of people. This workshop is scalable for groups up to 1000 people or more.

DAFT

Festival inspired kick off program

Festival inspired kick off program

Eurosong bootcamp

Eurosong bootcamp

The Belgian Eurovision 2016 participants were selected by Eén. To prepare the candidates, they organised a studiobootcamp. 4 days of production, 4 excellent candidates and 26 crew membres... we had a blast!

(c) Photo courtesy of Eurosong(c) by Eén

company song experience

company song experience

A devine symphony

A devine symphony

Content production for your brand fans

Create a symphony using engine sounds. Your car or motorbike brand becomes the first violin in a symphonic orchestra. DAFT records the performance of this piece of art at DAFT Recording Studios, resulting in truly authentic and attractive audio and video content.

DAFT

Kick Off program that rocked!

Kick Off program that rocked!

Are you running out of ideas for your annual kick off program?

In January, we organised a 3-day kick off program with quiet some impact!

No deadly dull corporate meetings, but a fun & more effective gathering.

The program was inspired by a music festival. Teams of employees had to collaborate to finish the festival setup. 
From brewing beer, over creating the merchandising, decorating the stage together with string artists, to creating floral decorations... 

 

DAFT even got one of the biggest music festivals involved, through a tailormade inspirational video-interview with the festival founders.

After an inspiring day, we've danced the night away - as a festival should be like!

 

Roche Kick Off 2016

Roche Kick Off 2016

Your branded Insta-vinyl recording studio.

Your branded Insta-vinyl recording studio.

Content production for your brand fans

Present your branded insta-vinyl recording studio on festivals and events, or organise your own roadshow with our mobile studio.
People come into the mobile studio caravan and record their performance straight to 7" vinyl records. A dream for every young musician, and an eye-catcher for the general public. Everybody will share this unique experience with their friends on social media. This is a branded content campaign with huge impact for you brand.

DAFT

Music & entertainment are great assets to empower your brand culture.

Music & entertainment are great assets to empower your brand culture.

They bring people together and create a strong, credible identity for your brand.

We address your audience and turn them into your brand fans.

The Symphony.

The Symphony.

Content production for your employees

An innovating team activity generating great branded content!

DAFT

The Caravan Studio

The Caravan Studio

Content production for your employees / Content production for your brand fans

If you can't come to us, we'll come to you!

We have mobile solutions - like our 50ies caravan fully equipped as recording studio.

Client: ORES

DAFT

Record your teamsong

Record your teamsong

Content production for your employees

Sing Hallelujah!
Original branded content for your internal or external communication!

Client: ING

DAFT

Pioneers on Stage kick off show

Pioneers on Stage kick off show

Team up with artists and entertainers, to pass on your message with more impact

DAFT is part of the international music industry since more than 10 years! That's why we talk to artists in a different way... enabling cool collaborations for brands, bands, artists and companies!

(c) Photo courtesy of iso800

Product launch in an unconventional setting?

Product launch in an unconventional setting?

Venue Hire

We have a 12x7 m white screen studio - the perfect spot for a product launch or videoshoot!
Or... why not do like famous F1-driver Schumacher - and drive up your car in here!

Dave Martijn - GOOSE

Inspiration session: Inside the music

Inspiration session: Inside the music

Inspiring workshop, giving insights into the music production process

A famous composer/artist from our network (e.g. Jef Neve), will witness how he comes up with a new songtheme, and where inspiration comes from. All steps from conception, over composing & recording, editing, mixing & mastering… will be explained! Our masters at work will show you the day to day challenges of recording a track in a professional studio.

Links to business processes are made, making this session an inspiring learning workshop for your (management) team.

(c) Photo courtesy of EMI Music: Jef Neve “Sons of the New World”

Communicate daringly!

Communicate daringly!

We employ music and entertainment to create live and online branded content, aiming for earned media and viral spreading.

ISO800

Partner up with an artist

Partner up with an artist

Content production for your brand fans

Create an inspiring story, together with an artist.

Belgian fashion chain JBC for exemple asked Axelle Red as a guest designer for a new collection. The music for the launch campaign was recorded & filmed @ our Studios. Great content for a lifestyle brand, partnering up with artists!

Client: JBC

DAFT

Insta-Vinyl On The Road

Insta-Vinyl On The Road

The Symphony.

The Symphony.

Content production for your employees

An innovating team activity generating great branded content!

DAFT

Your Company Song

Your Company Song

Content production for your employees / Content production for your brand fans

Sing Hallelujah!

Choose a song, adapt the lyrics and we'll record it with you. What a better way to pass on the message of your choice?

Client: Tempo Team

DAFT

Authenticity: Don’t pretend to stand for something.

Authenticity: Don’t pretend to stand for something.

Frankness: There’s no use to beat around the bush.

Daftness: It’s better to be completely ridiculous than completely boring.